Branding is more than your logo on a billboard. In low- and moderate-income (LMI) markets, proper branding determines whether your branch becomes a trusted resource for the consumers who need it most or an overlooked option.
Join us on October 10th at 12 pm CT to hear from Steven Reider of Bancography. You’ll learn how to make your brand resonate with LMI consumers, how to use branch design and community engagement as brand-building tools, and how to bring awareness through targeted marketing that builds trust and loyalty. We’ll even explore practical ways to measure brand strength so you can prove the ROI of your branding efforts.
Whether you’re entering a new market or deepening your presence in an existing one, this webinar will give you actionable strategies to create a brand that attracts deposits, strengthens relationships, and establishes your institution as a true community partner.
The ABA has approved this webinar for 1.25 CERP, CFMP, and CRCM credits.